Steve Jobs Says Not To Expect DRM-free Video
by Nicholas Deleon on April 3, 2007

Everyone except for this guy applauded Apple and EMI’s agreement to sell DRM-free music on the iTunes store. Enjoy it, but don’t expect to see DRM-free video any time soon. There’s two reasons why this is the case: 1) Apple doesn’t have as much clout in the movie industry as it does in the music industry and 2) people have more of an expectation of movies coming with DRM (Macrovision and CSS) than they do with music (CDs can usually be ripped with no problems). With no clout to goad movie studios into selling DRM-free videos, there’s little chance that the industry will even bother. To the other point, people are “used to” dealing with DRM’d video, so there’s no real movement to remove the DRM.

I can think of a way or two to get DRM-free video. But it’s a secret.

Apple CEO touts DRM-free music, not video [MacNN]

Leave Comment

Commenting Options

Enter your personal information to the left, or sign in with your Facebook account by clicking the button below.

Alternatively, you can create an avatar that will appear whenever you leave a comment on a Gravatar-enabled blog.

  • Actively Discussed Posts
  • There are no posts to display.
bugbugbug