Pre-orders for Halo 3 have exceeded expectations by selling over 1 million copies. Cha ching. As expected, the Legendary Edition will probably never even hit store shelves because who doesn’t want a helmet? There’s also some huge media blitz for the games launch, but who cares about Mountain Dew Game Fuel, Halo 3-branded Slurpee cups or the aforementioned Burger King pop cups? I sure don’t. Just bring on the game!

Press Release [via Reuters]