Not that anyone cares, but I nearly had a heart attack yesterday. Not because I was robbed or anything like that, but because I got a package in the mail. There’s an Eidos game coming out by the name of Kane & Lynch: Dead Men. Specifically I don’t know what it’s about—two men named Kane and Lynch, dead presumably—but the packaging it came in really freaked me out. I open the UPS box and it’s got official looking “YOU’VE BEEN SERVED, PREPARE TO BE THROWN IN PRISON” labels all over it.
I didn’t recall committing high treason recently, but wow that was unexpected. Some more shots of the goodies inside.
I mean, look at this. I know I’m high strung, but who wouldn’t freak out after seeing these?
Much to my chagrin, the pills were just plastic toys. Shame.
A lot of the time, bordering on the 99th percentile, I’ll just throw swag in this one corner of my lavishly decorated apartment. And there it will sit, probably until I move. Not this Kane stuff. Nope, it goes in the bookshelf. That’s where I keep my cool stuff. And books.
That has got to be the coolest and most creative promotional packaging I’ve seen this year!
AWESOME! Do you know who their PR/Marketing firm is? That was such a cool idea, thanks for posting and please post if you ever get other cool promotions like this! Keep up the great work.
God Bless,
Titus
Concept created in house by the Eidos Creative Team