Toshiba introduces new marketing strategy for HD DVD
- January 14th, 2008
- 4 Comments
Now that Paramount has assured us that they’re not abandoning HD DVD, Toshiba has announced a new marketing strategy for the HD format. Players are going to get cheaper, which is already evident from today’s previous coverage. On top of lower prices for players, the entry-model HD-A3 will be $149.99, the HD-A30, with 1080p output, $199.99, and the high-end HD-A35, $299.99, will be free HD DVDs to go along with the purchase of your new HD DVD player. They’re hoping the strong holiday push they had will trickle over into the new year.
The feature sets that accompany each player are much better than that of Blu-ray players, but are cheaper prices and free discs enough to save the HD DVD camp? Paramount has great titles, but when the other camp has all the other studios in their back pocket what do you do? But now the porn industry is going the way of Blu-ray. Hmm. I’m stumped on this one.










JustMe (Who am I?)
8 months ago
The price-cut has all the hallmarks of a Fire Sale to offload stocks of HD-DVD players on an innocent public before it goes the way of BetaMax!
dwalk51 (Who am I?)
8 months ago
I thought we had all agreed to just go out behind the shed and shoot that one…
Marc M. (Who am I?)
8 months ago
Yes, go HD DVD! HD DVD FTW!!! I won’t give up on you HD DVD you and I have made way to many found memories together, I’ll hold onto you until you slip away into the eternity of dark and loneliness known as the victorious scream of bluray.
zeda.Zakuya (Who am I?)
8 months ago
to be real it’s kinda fishy ….cutting prices AGAIN ..MORE free hd-dvd’s
i’m sorry to say that but doesn’t that give you the impression of desperation?
the prices makes me think they just products of mass production .hey don’t get it wrong here i saw hd-dvd movies they good but i think they are having a firesale.