Apple TV high-def movies are rental only, not for sale
  • 3 Comments
by Doug Aamoth on January 23, 2008

appletv

iPod Observer recently spoke with someone at Apple and was able to get a little more information about renting HD movies using the new Apple TV software. The basic gist is that HD movies can only be rented, not purchased. Standard definition movies can be purchased, but high-def movies can’t.

The movies are streamed directly from Apple’s servers and displayed on your TV. Nothing is downloaded to the Apple TV’s hard drive or your computer, if you’ve got one connected. This is most likely to prevent piracy, according to the site. “It’s likely that these conditions were set by the studios to protect HD movies from ever residing digitally on the Apple customer’s Apple TV, being unlocked, and possibly pirated.”

Apple Clarifies HD Movie Rental Operations [iPod Observer]

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  • It is also likely that I won’t be renting high definition movies in a digital format… At least for the time being.

    Chunky download and I can’t even keep the thing?…

    No thanks.
    I’ll buy a disc from somewhere.

  • Eh, no worries. How many HD movies can most people actually fit on their computer?

    What I don’t understand is why you need an Apple TV to rent in HD – seems like Macs should get the love too!

  • Relying on the Internet to stream an entire 3 hour movie in HD?

    Yeah, that’s a great idea, the Internet never slows down or chokes part way through a 3 hour download, does it?

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