Maybe worthless is the wrong adjective, but you have to admit that those kiosks are rather pointless. Today, Dell announced that they will close 140 kiosks throughout the US to focus on direct and retail business.
Tony Weiss, vice president for Dell’s Global Consumer business, had this to say:
“Moving into retail is a prime example of Dell listening to its customers. Ever since we began our journey into retail, we wanted to give customers the opportunity to call, click, or visit Dell and have access to our award-winning products. This move fits in with how our broad global retail strategy is evolving.”
W00t, Dell is uber cool now. How much you want to make a bet they’ll be conveniently placed in the same retail outlets as Apple stores? Hopefully within line of sight. So one can buy a Mac Mini and then go buy a Dell LCD screen at half the cost of the Cinema Display — but with the same panel. How convenient. :) Hopefully they have a GeekBar (sponsored by Best Buy) and demos of how to remove all of the bloatware that comes factory installed on your new Dell.
2008 is just going to be kick ass.
Hey, check it out, Chandler Fashion Center!