Resellers say MacBook Air sales aren’t as brisk as original MacBook
- February 12th, 2008
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- 7 Comments
“The people that are interested in [the MacBook Air] are not interested in buying it.” Not exactly what Apple wants to hear, you gotta figure.
Analysts over at Piper Jaffray met with resellers yesterday, resellers that voiced a fair amount of concern over sales of the MacBook Air. Of the retailers present, 60 percent said demand for the MacBook Air was less than that of the original MacBook two years ago. (But 30 percent said demand was similar. Go figure.)
Resellers are seeing the same thing that we’ve observed. The MacBook could well be too expensive for Apple’s customers.
Keep in mind that these are resellers we’re talking about, not the Apple Store or Apple.com. For all we know MacBook Air sales could be just fine. Fodder for discussion, if nothing else.
MacBook Air demand trails that of original Intel-based MacBook [AppleInsider]
It’s more of a novelty than anything. I like the direction Apple is headed but it’ll take more than “thinovation” to persuade me to settle for the less performance=more money equation. I’ll stick with my cumbersome fatty of a MacBook Pro. :)
How and why is this an issue? The MacBook Air is not the MacBook. It’s a niche item with a compromise or two, and is more expensive than the MacBook ever was.
It needs EVDO
Yea I don’t get it either. Who thought that the MacBook Air was aimed at the same market as the Macbook?
Seriously…
The MBA reminds me of all those cool concept cars that we always wish the automakers would release, but never do.
There’s a reason the automakers don’t release those cars, they know we’d never buy them.
Apple hasn’t seemed to figure that one out yet.
Please don’t say bad things about Apple