Redemption rate of TV converter box vouchers just OK, not great
- April 9th, 2008
- Read 1343 times
- 1 Comment
Have you switched over to digital TV yet? Well, you probably did, since you read tech blogs, but the average American? Not so much.
Since the government started offering vouchers for analog-to-digital TV signals, about 5.3 million households have received at least one. The main bottleneck seems to be that manufacturers and retailers like Best But have been slow to roll out the actual converter boxes.
One of Alaska’s senators is losing sleep (read: not really) over the issue, concerned that his constituents aren’t up to speed with the whole analog-to-digital transition, especially since so many of them rely on over-the-air TV signals.
So, have you done the honorable thing and told all your friends and family about the transition? I haven’t!
Charles Hodges
2008-04-10 10:04:37
Thanks for doing your part to make people aware of the DTV transition and coupon program. The only thing I would point out is that RadioShack had converter boxes in 5,500 stores well before the first consumer received their $40 coupons. We also allow people to redeem their coupons over the phone and have product sent directly to their homes free of shipping charges. We’ve not experienced any sort of bottleneck in getting product and information to our customers.
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