Comments on: SK Telecom speaks out on Helio, Virgin Mobile merger rumors [Update] http://www.crunchgear.com/2008/05/14/sk-telecom-speaks-out-on-helio-virgin-mobile-merger-rumors/ Gadgets, gear and computer hardware. Sat, 28 Nov 2009 23:44:52 -0500 hourly 1 By: Michael E. Williams http://www.crunchgear.com/2008/05/14/sk-telecom-speaks-out-on-helio-virgin-mobile-merger-rumors/comment-page-1/#comment-694076 Michael E. Williams Wed, 14 May 2008 18:03:56 +0000 http://www.crunchgear.com/?p=26281#comment-694076 I’ve always admired Helio for their no-nonsense approach to marketing. In fact, when they launched in October 2005, Helio and Sky Dayton promised to “End Confusing Rate Plans and Cheap Gimmicks.” Apparently something went terribly wrong. I wrote a blog post about their latest "near bait and switch" marketing ploy. SK Telecom may never give up on Helio, but I have. http://blog.sensiblemarketing.biz/cheap-marketing-gimmicks-at-helio/ I’ve always admired Helio for their no-nonsense approach to marketing. In fact, when they launched in October 2005, Helio and Sky Dayton promised to “End Confusing Rate Plans and Cheap Gimmicks.” Apparently something went terribly wrong. I wrote a blog post about their latest “near bait and switch” marketing ploy.

SK Telecom may never give up on Helio, but I have.

http://blog.sensiblemarketing.biz/cheap-marketing-gimmicks-at-helio/

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