Uh, isn’t that what the iPhone does when it crashes?

iPhoneCrash

At the end of Apple’s new commercial for the iPhone 3G, the camera swings around from behind to show the front of the device. After displaying the standard springboard homescreen, the screen flips over to an Apple logo on a black background — the same screen shown during boot up. What a creative way to show off the product while seamlessly incorporating the company’s logo, right?

Know when else my iPhone does that? When it crashes.

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8 Comments so far

 
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Chris (Who am I?)

That’s the boot screen - the first thing a new customer will see when they turn on their shiny new iPhone.

 
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website design (Who am I?)

That’s the boot screen - the first thing a new customer will see when they turn on their shiny new iPhone.

 
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Neal Campbell (Who am I?)

Had my iPhone since day 1. It’s only crashed twice. Most of us see the startup screen after a flight.

 
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web design company (Who am I?)

That’s the boot screen - the first thing a new customer will see when they turn on their shiny new iPhone.

 
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Doug Aamoth (Who am I?)

That’s the boot scre — oh, I see you guys have everything under control.

 
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James (Who am I?)

You dumbfucker.

 
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John Biggs (Who am I?)

Guys, that’s the boot screen - the first thing a new customer will see when they turn on their shiny new iPhone.

 
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Chris (Who am I?)

WTF is with the spammers stealing my comments?

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