AT&T reveals iPhone 3G launch day details
  • 16 Comments
by Peter Ha on July 1, 2008

AT&T retail stores will be open at 8AM local time on July 11th, so be “iReady!” Existing customers who don’t qualify for an upgrade will have to shell out $399 and $499 for the corresponding iP3G model. Customers who don’t want to extend their current contract will pay $599 for the 8GB and $699 for the 16GB model. Current AT&T customers who want to upgrade to the iPhone 3G from whatever else they have will have to pay an $18 activation fee while new AT&T customers will pay $36. Voice and unlimited data plans (e-mail and Web) range from $69.99 to $129.99. $199 my foot. Maybe we should all move to Hong Kong.

Full release after the jump.

AT&T Inc. (NYSE:T) today announced iPhone 3G pricing for new and existing AT&T customers, several attractive voice and data plans, and tips on how to be “iReady” when iPhone 3G goes on sale at AT&T retail stores at 8 a.m. local time on Friday, July 11.

“We can’t wait to offer iPhone 3G to our customers, and we want to make sure the buying process is as easy as possible,” said Ralph de la Vega, president and CEO of AT&T’s wireless unit. “Considering all the great new features of iPhone 3G, we think our pricing and monthly plans present a tremendous value for consumers and businesses alike.”

Pricing and Eligibility

AT&T is making it easy for customers to prepare for their iPhone 3G purchase by posting “Get iReady” tips and frequently asked questions at www.att.com/iphone. The site also will include a link for customers to check their upgrade eligibility and other wireless account information.

iPhone 3G will be available for $199 for the 8GB model and $299 for the 16GB model. These prices require two-year contracts and are available to the following customers:

* iPhone customers who purchased before July 11
* Customers activating a new line with AT&T
* Current AT&T customers who are eligible, at the time of purchase, for an upgrade discount

Existing AT&T customers who are not currently eligible for an upgrade discount can purchase iPhone 3G for $399 for the 8GB model or $499 for the 16GB model. Both options require a new two-year service agreement. In the future, AT&T will offer a no-contract-required option for $599 (8GB) or $699 (16GB).

Current customers may also choose to wait until they become eligible for an upgrade discount. Eligibility is generally determined by amount of time remaining on a current contract and payment history.

Current AT&T customers who are upgrading to iPhone 3G will pay an $18 upgrade fee and new AT&T customers will pay the standard $36 activation fee.

Voice, Data and Text Messaging Plans

AT&T brings iPhone 3G customers the best coverage on the globe and the largest mobile-to-mobile calling community with unlimited calling to AT&T’s 71.4 million wireless customers. iPhone 3G customers can choose from four individual AT&T Nation plans, which bundle voice and unlimited data (e-mail and Web browsing).

* AT&T NationSM Unlimited: Includes unlimited Anytime Minutes for $129.99 a month.
* AT&T Nation 1350: Includes 1350 Anytime Minutes and unlimited Night & Weekend Minutes for $109.99 a month.
* AT&T Nation 900: Includes 900 Anytime Minutes and unlimited Night & Weekend Minutes for $89.99 a month.
* AT&T Nation 450: Includes 450 Anytime Minutes and 5,000 Night & Weekend Minutes for $69.99 a month.

All AT&T Nation and AT&T FamilyTalk® plans for iPhone 3G include nationwide long distance and roaming, Visual Voicemail, Rollover®, unlimited Mobile to Mobile calling, Call Forwarding, Call Waiting, Three-Way Calling and Caller ID.

AT&T will offer FamilyTalk plans, with bundled voice and unlimited data, starting as low as $129.99 a month for two iPhone 3G lines. Up to three additional iPhone lines can be added for $39.99 each.

Unlimited text messaging can be added for an additional $20 ($30 for FamilyTalk plans of up to five lines); $15 (1,500 messages), or $5 (200 messages).

iPhone for Business

Business customers interested in iPhone 3G should contact an AT&T business sales representative or review their account information online to determine their eligibility for upgrade pricing. Corporate e-mail and other business applications require the Enterprise Data Plan for iPhone, which is $45 a month and bundled with an eligible voice plan. Small business customers may qualify for AT&T BusinessTalk, the industry’s only shared plan specifically for small businesses. Additional details on iPhone business offerings are available at www.att.com/iphoneforbusiness.

iPhone 2.0 Software

All iPhone customers will benefit from the iPhone 2.0 software, which will be pre-loaded on all iPhone 3Gs and available as a free download for current iPhone customers. The new software will include numerous enhancements, such as business-class e-mail access via Microsoft Exchange ActiveSync; the iPhone Software Development Kit (SDK), which allows a business to easily create applications customized to its needs; and the App Store, which offers a wide-range of applications — from games to business, education to entertainment and productivity to social networking. For example, AT&T has developed YELLOWPAGES.COM Mobile for iPhone, which takes local mobile search to a new level by allowing users to discover businesses and local events based on their popularity among other iPhone users, get directions and access business reviews.

Comments rss icon

  • Be “iReady”? I think I just threw up a little in my mouth…

  • ATT Nation plan includes Data plan?

    69.99 for 450 minutes and unlimited data also?

  • With the rates AT&T intends to charge for this, you’ll be eating Spam & Pork n Beans if you have an iPhone. They should merge with Standard Oil and fly the Jolly Roger in front of their headquarters.

  • Corporate e-mail and other business applications require the Enterprise Data Plan for iPhone, which is $45 a month

    ========

    All iPhone customers will benefit from the iPhone 2.0 software, which will be pre-loaded on all iPhone 3Gs and available as a free download for current iPhone customers. The new software will include numerous enhancements, such as business-class e-mail access via Microsoft Exchange ActiveSync;

    So which is it?

  • “The new software will include numerous enhancements… the iPhone Software Development Kit (SDK), …”

    The SDK is coming with the phone? Does this mean that it will be Windows compatible now? Eh? Maybees? Possibly?

  • I might take a drive by local AT&T/Cingular/at&t store to see the iSheeple lined up and iReady for another iPhone and getting iRaped by excessively silly iPrices. iI for one and not iInterested. You can get a great laptop and broadband for those prices. And since we all have those things anyways, I personally don’t see the need to pay for them twice. But to each his own.

  • Hmmm…so if I got my phone on the July 12th last year, will I get the upgrade pricing the day after launch? :-\

  • So it’s basically $15 more per month for most plans, and most current iPhone users will not get the lowest price for the 3G phone.

    I’d look for AAPL to drop today on this news.

  • Looks pretty good to me, I pay $95: $40 for 500 mins, plus $45 for unlimited data on by ATT Blackberry. Not sure what all the whining is about. iPhone is not the first smartphone out there, don’t get why no one wants to compare to other plans/phones??

    • if you do compare them to Sprint you’re paying $69.99 for 450 mins. unlimited Data/Visual Voicemail/Text/GPS/Radio/TV (combined) and this price will just get you 450 mins. and unlimited Data with AT&T. you’d have pony up an extra $20 for unlimited texting plus $9.99 to use the GPS. $99.98 – 69.99 = 29.99

  • You really think Apple charges At&t $700 for a 16GB iphone? $500.maybe.. at&t is just looking to rip off the people who don’t want to wear a straight jacket for 2 years.

    This is def a “jump the shark” moment for wireless, congress will get on their ass about these contracts and fees and that will be it..hopefully.

  • This plans are crap…you also need to pay the $9.99 so thaty ou can use the new GPS feature.

  • y’know, that lil hand-held DIY looking video is cool and all, but why don’t they have a PRINTABLE CHECKLIST for people to print out and fill out before they get in the store?

    i’m all fluent in the internets and stuff, but there ain’t no way you’re catching me in line on Day 1 at an AT&T store waiting behind a bunch of dipshots who don’t have their existing phone info with them.

    if there’s one massive hole in this system it’s gonna be the forced in-store signup; AT&T’s shops better be fully stocked with phones and reps, and everyone going in should bring something to read or play with while you wait for activation.

  • a little pricy, don’t you think?

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