Oh man, who thought this was a good idea? Pretty much all the big companies were handing out goodie bags, so to speak, at IFA. Inside is the usual assortment of swag you’d find at any trade show: pens, buttons, maybe an extraordinarily cheap pair of headphones, etc.

Not Sharp, though. They went above and beyond the call of duty. They were handing out these giant inflatable, I don’t know, floaties or whatever. Who cares, sure, but picture this: ever third person on the crowded show floor—at some point, IFA opened to the public—carrying one of these, blocking walkways, getting in the way of products, etc. Just annoying from soup to nuts.

So to Sharp: let’s kick it down a notch next time, okay? Just a friendly request.