Fujitsu’s booth at this year’s CEATEC is not really the most spectacular one but they are showcasing their Amazon Kindle competitor FLEPIa, an e-reader, which uses color e-paper.

It looks awesome. I blogged about the FLEPIa before, but the video above should give you a better idea on how good the display really is. The picture above shows the smaller version of the two FLEPIa models showcased.