The Etymotic Research HF2 iPhone headset isn’t exactly new, but the ruby red colored model is. The ruby version carries the same MSRP of $179 and feature the same iPhone-friendly, high quality Etymotic audio input / output. So if black is too pedestrian and red is your thang, the HF2 Ruby is available now on Amazon.
i have the black version and htey’re awesome. perfect with iPhone, great with any mp3 player. like a less expensive, virtually as good verion of the er-4