Kindle 2 gets Neilsen to change his mind about ebooks
  • 4 Comments
by Scott Merrill on March 10, 2009


Jakob Neilsen, usability guru extraordinaire, examines the usability of Amazon’s Kindle 2 and comes away with mixed impressions. For linear reading — the primary function of the Kindle 2 — Neilsen says it’s the bomb. For other uses, it falls short of the mark.

What was so great to get Neilsen to change his mind about ebooks? “The two factors that convinced me were (a) equal-to-print readability and (b) multi-device integration.” Neilsen found that his reading speed was identical whether using the Kindle 2 or a physical book, which says a lot about the promise of e-ink.

And for the shortcomings?

The usability problem with non-linear content is crucial because it indicates a deeper issue: Kindle’s user experience is dominated by the book metaphor. The idea that you’d want to start on a section’s first page makes sense for a book because most are based on linear exposition. Unfortunately, this is untrue for many other content collections, including newspapers, magazines, and even some non-fiction books such as travel guides, encyclopedias, and cookbooks.

That’s an interesting observation, and worth a little thought. The ways in which we interact with books are different, based on the kind of book it is we’re reading.

Neilsen also touches on the weaknesses of the Kindle 2 iPhone app, as well as the “better-than-reality” benefits of synchronizing reading across multiple devices. Read the whole analysis, it’s a good one.

Comments rss icon

  • Finally i did not understand ,Neilson bashing the kindle or praising the kindle?

  • I agree with this. I love the Kindle 2 for reading books “cover to cover.” For jumping around, not so much. I tried to use the Kindle 2 for my Bible but it’s too difficult to flip from one chapter to another. I’ve reverted to my iPhone for use in church.

  • One advantage reading at home on a Kindle vs a book is cost. Rougly speaking, a kindle costs as much as 20 $20 books. But books purchased with a Kindle cost $10.00. Thus a Kindle costs me only $200 if I read 20 $10.00 books I otherwise would pay $20 for in print. And its free if I read 40 electronic books. Amazon’s founder argues people are reading more with a Kindles so there may be some reality to my comparison logic.

    Although I haven’t tried a Kindle (they are not at COSTCO where I shop almost exclusively) I think I would prefer a writing stylus to a keyboard for making marginal notes, and the larger page size that would result from eliminating the keyboard.

    Neilson is right about the trackball vs the joy stick, and also about how difficult it is to use a Kindle to read a newspaper or magazine.

    Back to the drawing board guys!

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