We’re here at SXSW, where Facebook’s Senior Platform Manager Dave Morin is speaking about The Search for a More Social Web.
He says that computers have largely been antisocial – it was only with the advent of the computer that we’ve been playing games with ourselves. Only in the last few years have computers really started to become social. The introduction of Facebook’s new real-time has offered a big boost to becoming more social. Facebook’s new Pages allows us to follow the actions of our favorite brands and celebrities throughout the day.
Gary Vaynerchuk has begun producing content on a new public profile, and is also offering some of his thoughts. “I wanted more than 5,000 friends, that’s really what this allows me to do”.









