Oopsies. Dell’s Taiwan website recently listed a 19-inch monitor for the equivalent of about $15 for eight hours before being fixed. Naturally, orders flooded in left and right and when Dell refused to ship the monitors, people complained.
As a result of the complaints, the Consumer Protection Commission in Taiwan has ordered Dell to ship out almost 140,000 of the monitors at $15 apiece for the first monitor ordered along with discounted pricing on any additional monitors added to the same order.
Dell apologized and promised to offer “reasonable discounts” to those who ordered the incorrectly-priced monitors but the Taiwanese government is saying that “If Dell fails to respond to this directive properly and concretely, then the [Taiwan government] will consider seeking legal alternatives.”
[via PC World]
This happened to me once with Dell. They had Mini 9s listed for 99 dollars, and I was just at the right place at the right time, and snapped one up.
Best deal I’ve ever run into. I later sold it for 260.
Who in their right mind would pay more than $150 for a mini-poop?
I would buy a Dell Monitor for that price.
15$ is unreasonably cheap… and an obvious error, they shouldn’t have to offer it for that…
To Phonixor:
No….Dell not make wrong list price.
but in that day…Dell give all line product(PC, NB, LCD) same discount USD 218
what do you do? If you see it?
That night d3ll`s website got all their product 7000 NTD (about 212 USD ) Special CASH OFF from the original price, means ,the website show the orignal price , than below the price mark the special discout -7000 NTD . but you can see some product like PC or Notebook some times got more than this discount . and after midnight , the news explode on all popular 3C forum , Many people send order to d3ll website , not everyone order the 15 USD Monitor , because 19″ is too small ,most of them order the E2009W at 999NTD (30 USD ) or 2009WFP at 1700NTD (52 USD ) .
Some people complained to the government department called “Customer protection Commison” , so they investigate the case and deal with d3ll , but d3ll didn`t gave any respond to the customer until this time …
People know that d3ll may not ship this order , but will show some apologize for the customer . But every customer just got a EMAIL said “d3ll WILL NOT SHIP BECAUSE THE SEVER ERROR” . and after 7 DAYS d3ll didn`t gave any formal apologize to customer , that is the real point of people in Taiwan anger at d3ll.
http://www.imagefreehost.com/files/02072009/iv53454356687.jpg
someone can look here … DELL $7000 off
This is NOT a single typing error.
Dell give all line product in same discount.
The consumer may think that Dell is having a special promotion,
maybe to fight against the 3C summer party taking place in taiwan.
We did the same thing when the futures market here in KC was hacked.
Several of my accounts (mostly the lil ol lady types that i HATE!…..they aren’t worth Sport F****ing), lost hundreds of 0000’s of $$.
Who cares? Not me.
I’m taking a trip to go play slots with their money in Myanmar, at a 5 star casino hotel with lots of arab hookers.
Keep the towels over their heads and they’re all good looking if the hair on the pits and legs don’t bother you.
*I* made a VERY nice commi$$ion on those sales and I am sure the D’heLL rep over there did too.
D’hell will make it all up 3 times over with people spending money on technical support.
Want into the futures market?
email me.
I will make you RICH!
but in this case….
until now, I’ve compare the list price again, same as now
when I fill all my credit-card information
after 2 days, just got Dell order mail…….
Dell told Taiwan Media will give resolution and contact with all consumer…until today I’m not have any mail or call……..
Strange? I am in Taiwan and this is what i heard and see so far:
On June 25th around 10 pm, people notice on DELL Taiwan website,
all Monitor is having “NT$7000″ online discount!
That meant 19″ monitor sell for NT$7499 is now NT$499!
However, for monitor that priced lower than NT$7000 no discount are given.
—
People spread this discovery via popular web site like Mobile01, PPT, Plurk.
—
Some people try to warn DELL than realize there is no way to contact DELL!
—
DELL finally rectify discount error on June 26th 7am and automated email were send to customer saying their order has been cancelled and each will be contact individually.
—
Some customer than realize some cancelled order were not their own but other people’s order with banking detail.
—
DELL post response to this accident for very short period of time than take it off website.
—
Taiwan’s Consumer Protection Commission (TCPC) “sponsored” by Government receive complaint from customer and got involved.
—
DELL start negotiation with TCPC by suggest offering 10% discount which is rejected by TCPC
—
TCPC “suggest” DELL honor first LCD on each customer’s order and is rejected by DELL.
—
So far still no official DELL statement and no single customer has received phone call from DELL concern this accident.
Dell are not talking to Government!
They are negotiating with an organization that receive fund from Government but acting in interest of consumer. They only “suggest” to DELL on how to solve this whole mess which DELL flatly refused. (So at moment TCPC can only tell consumer to sue DELL but TCPC can not “order” DELL to do anything)
Super Discount For Sale
http://www.imagefreehost.com/files/02072009/gm65863196920.jpg
How dell you!!
What the dell were they thinking.
Just saw the news DELL finally apologize for the mistake.
DELL offer NT$1000 discount voucher per customer who purchased LCD during June 25th 9:17pm to June 26th 6:56pm.
Voucher can only be used on Taiwan DELL website to purchase monitor.
Customer will be contact by DELL on July 3rd and more announcement will be made.
Well, finally an official statement from DELL.
Congratulation to DELL since NT$1000 discount still make their LCD more expensive than buying from Shop so most customer most likely going to cancel their order and for those who take up the offer they actually paying more than buying from shop! A brilliant move by DELL! Now this is what crisis management should be! Turn lost into profit.
There is something wrong with the news. “Dell’s Taiwan website recently listed a 19-inch monitor for the equivalent of about $15 for eight hours before being fixed”
In fact, Dell marked down $230 for a series of their product which may make consumers believe its not simply the “mistake” but real promotion, including LCD,notebook and so on.
Please check link for the picture captured from Dell’s website.
http://farm4.static.flickr.com/3385/3667073233_78d4e7a5ef_b.jpg
Furthermore,Dell said it is time-limited marked down which is also one signature of mark-down.
How could Dell say that is only the “accident”?
Dell is not god that it cannot make mistake,
and for such a mistake it cannot be asked to pay such a huge amount.Customers asking dell to fulfill their orders are baseless as they should understand.Dell should not ship the monitors to the customers at any cost.
Customers asking dell to fulfill their orders are NOT baseless .
Think about it, everytime you shopping on the internet, even if you trust the prices on your screen and make an order ,give your personal data(creditcard numbers, phonenumbers, address…etc)to the shop like D3LL, and the shop owner can ALWAYS CHANGE THE FORMER PRICES AS HE WISH!EVEN IF YOU’VE MADE A DEAL/CONTRACT!
The consumers could only be forced to accept it.
Then, the shop earned your personal data.
Shame on D3LL that it did not protect our personal data well.The data had even been divulged! I’ve got a lot of fake phone call after make an order to D3LL.wtf!
And, after D3LL corrected( or changed ) the discount dunilaterally, from 6/25 to 7/2, the consumers do not get any offical response.
No acception, no rejection, no products, no money back, no apologize to us. wtf
Most people would see this offer as a typo or
an error in translation. To get their country involved and try to force the company to honor the Ad is ludicrous. Seems like the same people you would see the the return line in a super warehouse store returning a product they used and it worked fine to get the their money back. (i.e. a ladder they painted a house with. paint on it too) Or going in “Club Card Super Store) acting like they are shopping eating all the “Samples” putting things in the Cart then leaving without buying anything. Then going home to sleep so they save their money.
“Most people would see this offer as a typo or
an error in translation.”
Your examples do not support this sentence well
I know somebody who got some stuff from Sears when they accidentally marked it wrong. Apparently they have to honor it if the price is marked as such.
I don’t care how cheap dells products are. Even if they were offering them for free, I still would not take a dell. Dell uses inferior parts in their computers.
Dell Taiwan screws up AGAIN!
Dell NB Latitude E4300 is now marked for NTD$22,000, which is about USD$670. The same model on Dell US site would be at least USD$1,700.
Some1 else confirm this?
The same wrong was taken place once again today. Dell Taiwan prices Laptop E4300 less than $700(Only Blue and Red, excluded Black).
Let’s wait and see what response will announce…
Yeah… They did it AGAIN.
We’re wondering if this is some kind of new marketing trick.
This time many people tried to warn DELL about the problem at the very beginning. DELL seems aware of that, without doing anything, and closed the site 8 hours later.
Now their facebook flooded completely.
you guys are missing the point. it’s not whether dell made the mistake with an intent of any kind. it was the fact that dell listed the price under a certain amount. there has to be terms and conditions regarding sales somewhere. sometimes there will be legal fine prints like “if dell the company at any point during the sale for any reason wishes to cancel the deal, they can do so before the product is shipped, or before some other process takes place”. if you placed orders under those conditions then there’s really not much you can do legally. but if dell did not put those terms or the like into a contract with you during your transactions, then yes i would think legally it is very much to your advantage if you are a consumer. it’s not some type of moral argument here, this is a business contract and with some reading it’s not hard to figure out what was agreed upon during the purchase. let’s learn a little about the market and the legal system yes?
Fact is we learned some hard lessons, including the need to respond faster when these kinds of mistakes occur.