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	<title>Comments on: Brand keyboard uses logos for letters, should be subsidized</title>
	<atom:link href="http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/</link>
	<description>Gadgets, gear and computer hardware.</description>
	<lastBuildDate>Sun, 29 Nov 2009 13:44:22 -0500</lastBuildDate>
	
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		<item>
		<title>By: Brand Keyboard Is a Champion, or Possibly Critic, of Capitalism [Advertising] &#171; the latest architectural news</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1077134</link>
		<dc:creator>Brand Keyboard Is a Champion, or Possibly Critic, of Capitalism [Advertising] &#171; the latest architectural news</dc:creator>
		<pubDate>Mon, 17 Aug 2009 22:03:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1077134</guid>
		<description>[...] The idea is that brands are so recognizable that we can exchange them with letters, probably the most recognizable symbols we know. It works, too, if you give it a second, although some of them are tricky (The Rolling Stones is only a corporation in the most cynical of senses). It doesn&#8217;t actually exist, but it&#8217;s a fun little experiment. [Ignacio Pilotto via Crunchgear] [...]</description>
		<content:encoded><![CDATA[<p>[...] The idea is that brands are so recognizable that we can exchange them with letters, probably the most recognizable symbols we know. It works, too, if you give it a second, although some of them are tricky (The Rolling Stones is only a corporation in the most cynical of senses). It doesn&#8217;t actually exist, but it&#8217;s a fun little experiment. [Ignacio Pilotto via Crunchgear] [...]</p>
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	<item>
		<title>By: ace</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1057257</link>
		<dc:creator>ace</dc:creator>
		<pubDate>Fri, 17 Jul 2009 10:20:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1057257</guid>
		<description>Sounds like the keyboard of the future. Where just a press of a button saves you time from actually having to type out a word.</description>
		<content:encoded><![CDATA[<p>Sounds like the keyboard of the future. Where just a press of a button saves you time from actually having to type out a word.</p>
]]></content:encoded>
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		<title>By: NOPROzombie</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056942</link>
		<dc:creator>NOPROzombie</dc:creator>
		<pubDate>Thu, 16 Jul 2009 22:00:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056942</guid>
		<description>I WOULD SO BUY THIS tell the guy to make I&#039;d easily pay 80 bucks for this I can touch type.</description>
		<content:encoded><![CDATA[<p>I WOULD SO BUY THIS tell the guy to make I&#8217;d easily pay 80 bucks for this I can touch type.</p>
]]></content:encoded>
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	<item>
		<title>By: Brand Keyboard Is a Champion, or Possibly Critic, of Capitalism [Advertising] &#171; Tech Pulse!</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056894</link>
		<dc:creator>Brand Keyboard Is a Champion, or Possibly Critic, of Capitalism [Advertising] &#171; Tech Pulse!</dc:creator>
		<pubDate>Thu, 16 Jul 2009 20:33:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056894</guid>
		<description>[...] The idea is that brands are so recognizable that we can exchange them with letters, probably the most recognizable symbols we know. It works, too, if you give it a second, although some of them are tricky (The Rolling Stones is only a corporation in the most cynical of senses). It doesn&#8217;t actually exist, but it&#8217;s a fun little experiment. [Ignacio Pilotto via Crunchgear] [...]</description>
		<content:encoded><![CDATA[<p>[...] The idea is that brands are so recognizable that we can exchange them with letters, probably the most recognizable symbols we know. It works, too, if you give it a second, although some of them are tricky (The Rolling Stones is only a corporation in the most cynical of senses). It doesn&#8217;t actually exist, but it&#8217;s a fun little experiment. [Ignacio Pilotto via Crunchgear] [...]</p>
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	<item>
		<title>By: Andre</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056775</link>
		<dc:creator>Andre</dc:creator>
		<pubDate>Thu, 16 Jul 2009 17:57:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056775</guid>
		<description>It&#039;s a PC keyboard. Note the Windows keys.</description>
		<content:encoded><![CDATA[<p>It&#8217;s a PC keyboard. Note the Windows keys.</p>
]]></content:encoded>
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		<title>By: Devin Coldewey</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056765</link>
		<dc:creator>Devin Coldewey</dc:creator>
		<pubDate>Thu, 16 Jul 2009 17:47:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056765</guid>
		<description>Heh, believe it or not, there are a LOT more people in the world using Adidas products, and the company has been around for quite a lot longer.</description>
		<content:encoded><![CDATA[<p>Heh, believe it or not, there are a LOT more people in the world using Adidas products, and the company has been around for quite a lot longer.</p>
]]></content:encoded>
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		<title>By: Fermin</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056645</link>
		<dc:creator>Fermin</dc:creator>
		<pubDate>Thu, 16 Jul 2009 15:47:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056645</guid>
		<description>I can&#039;t believe that they went with Adidas and not Apple.</description>
		<content:encoded><![CDATA[<p>I can&#8217;t believe that they went with Adidas and not Apple.</p>
]]></content:encoded>
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	<item>
		<title>By: We R Pirates &#187; Blog Archive &#187; Brand Keyboard Is a Champion, or Possibly Critic, of Capitalism [Advertising]</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056629</link>
		<dc:creator>We R Pirates &#187; Blog Archive &#187; Brand Keyboard Is a Champion, or Possibly Critic, of Capitalism [Advertising]</dc:creator>
		<pubDate>Thu, 16 Jul 2009 15:40:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056629</guid>
		<description>[...] The idea is that brands are so recognizable that we can exchange them with letters, probably the most recognizable symbols we know. It works, too, if you give it a second, although some of them are tricky (The Rolling Stones is only a corporation in the most cynical of senses). It doesn&#8217;t actually exist, but it&#8217;s a fun little experiment. [Ignacio Pilotto via Crunchgear] [...]</description>
		<content:encoded><![CDATA[<p>[...] The idea is that brands are so recognizable that we can exchange them with letters, probably the most recognizable symbols we know. It works, too, if you give it a second, although some of them are tricky (The Rolling Stones is only a corporation in the most cynical of senses). It doesn&#8217;t actually exist, but it&#8217;s a fun little experiment. [Ignacio Pilotto via Crunchgear] [...]</p>
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	</item>
	<item>
		<title>By: Freedom Of Sketch &#187; Brand Keyboard via Ignasio Pilotto</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056611</link>
		<dc:creator>Freedom Of Sketch &#187; Brand Keyboard via Ignasio Pilotto</dc:creator>
		<pubDate>Thu, 16 Jul 2009 15:17:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056611</guid>
		<description>[...] found via Gizmodo &gt; Crunchgear &gt; Ignasio Pilotto [...]</description>
		<content:encoded><![CDATA[<p>[...] found via Gizmodo &gt; Crunchgear &gt; Ignasio Pilotto [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Пресата presata.com&#187; Blog Archive &#187; Brand Keyboard Is a Champion, or Possibly Critic, of Capitalism [Advertising]</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056609</link>
		<dc:creator>Пресата presata.com&#187; Blog Archive &#187; Brand Keyboard Is a Champion, or Possibly Critic, of Capitalism [Advertising]</dc:creator>
		<pubDate>Thu, 16 Jul 2009 15:16:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056609</guid>
		<description>[...] The idea is that brands are so recognizable that we can exchange them with letters, probably the most recognizable symbols we know. It works, too, if you give it a second, although some of them are tricky (The Rolling Stones is only a corporation in the most cynical of senses). It doesn&#8217;t actually exist, but it&#8217;s a fun little experiment. [Ignacio Pilotto via Crunchgear] [...]</description>
		<content:encoded><![CDATA[<p>[...] The idea is that brands are so recognizable that we can exchange them with letters, probably the most recognizable symbols we know. It works, too, if you give it a second, although some of them are tricky (The Rolling Stones is only a corporation in the most cynical of senses). It doesn&#8217;t actually exist, but it&#8217;s a fun little experiment. [Ignacio Pilotto via Crunchgear] [...]</p>
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		<title>By: tin tin</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056530</link>
		<dc:creator>tin tin</dc:creator>
		<pubDate>Thu, 16 Jul 2009 13:16:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056530</guid>
		<description>You tube of course</description>
		<content:encoded><![CDATA[<p>You tube of course</p>
]]></content:encoded>
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		<title>By: Matthew Salmon</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056487</link>
		<dc:creator>Matthew Salmon</dc:creator>
		<pubDate>Thu, 16 Jul 2009 11:12:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056487</guid>
		<description>Surely if it&#039;s advertisement, the keyboard would be available along the lines of free. 

They could modify it so that the keys are all hot keys with letters able to bring up the sponsors website.</description>
		<content:encoded><![CDATA[<p>Surely if it&#8217;s advertisement, the keyboard would be available along the lines of free. </p>
<p>They could modify it so that the keys are all hot keys with letters able to bring up the sponsors website.</p>
]]></content:encoded>
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		<title>By: Ole</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056469</link>
		<dc:creator>Ole</dc:creator>
		<pubDate>Thu, 16 Jul 2009 10:33:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056469</guid>
		<description>I would definitely buy this.</description>
		<content:encoded><![CDATA[<p>I would definitely buy this.</p>
]]></content:encoded>
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		<title>By: george</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056456</link>
		<dc:creator>george</dc:creator>
		<pubDate>Thu, 16 Jul 2009 09:45:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056456</guid>
		<description>Well, the price is not really a point. 
If you&#039;re want a decent keyboard at the price of £10, your choice is great. 
If you want something more technological, you can buy Optimus. 
It&#039;s like the difference between cheap chinese car and Audi. It&#039;s worth it, and if you need such functionality, why not?</description>
		<content:encoded><![CDATA[<p>Well, the price is not really a point.<br />
If you&#8217;re want a decent keyboard at the price of £10, your choice is great.<br />
If you want something more technological, you can buy Optimus.<br />
It&#8217;s like the difference between cheap chinese car and Audi. It&#8217;s worth it, and if you need such functionality, why not?</p>
]]></content:encoded>
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		<title>By: mmbb_c</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056429</link>
		<dc:creator>mmbb_c</dc:creator>
		<pubDate>Thu, 16 Jul 2009 07:52:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056429</guid>
		<description>I prefer £10 keyboards and a bit of sandpaper, myself.  Much more tactile than your schilling for an £225 overpriced keyboard.</description>
		<content:encoded><![CDATA[<p>I prefer £10 keyboards and a bit of sandpaper, myself.  Much more tactile than your schilling for an £225 overpriced keyboard.</p>
]]></content:encoded>
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		<title>By: george</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056322</link>
		<dc:creator>george</dc:creator>
		<pubDate>Thu, 16 Jul 2009 04:47:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056322</guid>
		<description>I think if you want a cuztomizable keyboard, you can go for Optimus Maximus—http://www.artlebedev.com/everything/optimus/.
It can be easily modified, and I reckon, there will be no problem placing brand logos as your key icons just the way you want it.</description>
		<content:encoded><![CDATA[<p>I think if you want a cuztomizable keyboard, you can go for Optimus Maximus—http://www.artlebedev.com/everything/optimus/.<br />
It can be easily modified, and I reckon, there will be no problem placing brand logos as your key icons just the way you want it.</p>
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		<title>By: Drasta</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056226</link>
		<dc:creator>Drasta</dc:creator>
		<pubDate>Thu, 16 Jul 2009 03:14:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056226</guid>
		<description>I think it&#039;s Unilever.</description>
		<content:encoded><![CDATA[<p>I think it&#8217;s Unilever.</p>
]]></content:encoded>
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		<title>By: thebonafortuna</title>
		<link>http://www.crunchgear.com/2009/07/15/brand-keyboard-uses-logos-for-letters-should-be-subsidized/comment-page-1/#comment-1056164</link>
		<dc:creator>thebonafortuna</dc:creator>
		<pubDate>Thu, 16 Jul 2009 02:08:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.crunchgear.com/?p=101092#comment-1056164</guid>
		<description>It would be cool if the company built one you could customize yourself.  I like the idea, but I&#039;ll be damned if I&#039;ll use anything with the Twitter brand on it.  How about the Target logo or something?  Throw some more options up there to customize and it would be pretty cool.

What&#039;s that &quot;U&quot; for?</description>
		<content:encoded><![CDATA[<p>It would be cool if the company built one you could customize yourself.  I like the idea, but I&#8217;ll be damned if I&#8217;ll use anything with the Twitter brand on it.  How about the Target logo or something?  Throw some more options up there to customize and it would be pretty cool.</p>
<p>What&#8217;s that &#8220;U&#8221; for?</p>
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