
Things are getting out of control in the 3D modeling business. Models for movies and games have gone from thousands to hundreds of thousands of triangles, and the lighting and shading necessary for them is getting so complicated as to require a whole separate video card. Imagine you’re an animator at Pixar — do you think they made WALL-E on netbooks? No, son. They probably used things we haven’t even heard of on this planet, and they probably had Quadro graphics cards in them. Nvidia’s new line of unbelievably expensive cards will block out the sun, and ray-trace its own shadow in real time.
NVIDIA is known primarily for their PC graphics cards, but they’ve been in the news recently both for the expansion of their CUDA and PhysX initiatives as well as (allegedly) developing a CPU to challenge Intel and AMD. They’ve been proponents of parallel processing for quite a while, naturally, and have made some investments in companies like MotionDSP and Elemental Technologies, both of which are developing software that really leverages the GPU.
The success of these investments is difficult to measure (NVIDIA’s been hit as hard as the other semiconductor-related companies, losing 50% of its revenue), but it’s hard to argue with the fact that parallel computing is where practically the entire industry is heading. In light of this, NVIDIA has started what they’re calling the GPU Ventures Program, by which they hope to “identify, support and invest” in companies that are working on GPU-based computing applications.
So, Nvidia’s GeForce 9600M GPU may not be causing the screen glitches that have been creeping up on some of the new 17-inch MacBook Pros after all. I know we like to tar and feather Nvidia, but this may just very well be an Apple issue or that’s what Nvidia want us to think.
“Our understanding is that Apple is investigating this, and if they need our help we will certainly support them. But right now it’s unclear what the issue is, so jumping to conclusions at this point is premature” NVIDIA spokesperson.
You just know that Steve Jobs is pretty upset with Nvidia right now. Reports are popping up detailing video problems currently being suffered by the new 17-inch MacBook Pro. It seems that, for some people, whenever the 9600M is turned on the screen displays all sorts of nasty tearing and color deformities. That picture up there shows the extent to the damage.
MacRumors has some info pointing to a 20- and 24-inch iMacs with NVIDIA graphics. While anyone with a printer could make these exciting marketing materials you see before you, another Swedish reseller had a weird page describing an unusual configuration as well, so there’s some hope that the update will come sooner or later.
Nvidia, not known for being forthcoming (but perhaps no more than any other tech company), is apparently doing a few sites pretty dirty in relation to its upcoming line of graphics cards. Evidence has been published that shows Nvidia is rebranding some seriously old cards for new sales, which is pretty disingenuous. Unfortunately, sites who have made a stink about it are finding themselves SOL for getting review units.

That firecracker CEO of Nvidia, Jen-Hsun Huang, has revealed that Nvidia will be putting out an “Ion 2″ platform using VIA Nano processors instead of Intel’s Atoms. The pairing isn’t surprising, considering that the Nano processors are supposed to be quite as capable as Atoms, and Nvidia’s relationship with Intel right now isn’t exactly all fun and games.
We may see Lenovo netbooks packing NVIDIA and VIA chips pretty soon here. Digitimes is reporting that “Lenovo plans to launch 11.6-inch and 12.1-inch netbooks combining Intel’s Atom processor and Nvidia’s Ion platform in the second quarter of this year.”
These jokers will never get along. They’re in court at the moment, arguing over whether an agreement made in 2004 applies today. Intel says that Nvidia is not licensed to create chipsets for Nehalem-based Intel products. Nvidia says that actually, they are licensed. And now it’s down to the lawyers to doubletalk it out.
While Intel is working on taking on the GPU sector (and may just have a deal with Sony to do it), its main rival, Nvidia, is looking to get into the x86 processor business. The video hardware giant is assembling a team from scratch to make a competitor to the Intel and AMD’s CPUs — but doesn’t seem to care that the technology is proprietary and must be licensed from the very companies they’re trying to overthrow.
In an interview with Laptop Magazine, NVIDIA CEO Jen-Hsun Huang talks about the current state of netbooks, his company’s new Ion platform, rumors about Intel’s supposed strong-arming of device manufacturers, and other netbook and MID platforms from AMD, VIA, along with the probability behind netbooks powered by NVIDIA’s own Tegra platform.
Interesting bit of speculation surrounding the Mac Mini. Tom’s Hardware, one of the oldest, bestest hardware-focused sites out there, says that the upcoming Mac Mini speed bump will feature Nvidia’s new Ion platform. Among other things, that can lead to an even smaller Mac Mini.

Everyone was expecting a Mini refresh at MacWorld, and although the 17-inch MBP is a sweet setup, the Mini has been one of Apple’s more neglected products and people thought it was time. Well, they were sort of right. The new Minis are going to be coming out a little later this year, and they’ll be sporting the NVIDIA Ion platform, which is a combination of the 9400M video solution with Intel’s dual-core low-power processor, the Atom 330, on a really tiny mobo — 12 square inches.

Man oh man! You show me a business that isn’t taking a hit in this economy, and I’ll show you (probably) a corporation guilty of price fixing and underhanded dealings. If AMD is feeling the hurt, laying off people left and right, at least they can be comforted by the fact that NVIDIA just announced that quarterly revenues will be down “40 to 50 percent” over the same quarter last year.

NVIDIA’s ice-cream sandwich-looking dual-GPU answer to AMD’s dual-GPU 4870 X2 doesn’t excel, but doesn’t disappoint, either. Although the GeForce GTX 280 has recently surpassed the 4870 in performance with its new drivers, the architecture of the GTX 295 limits the capabilities and makes it just barely eke ahead of AMD, and even then it’s with a price premium. At $500 it’s a bit more expensive than its competitor, but a little too close for comfort with its own brethren which it outperforms handily.
The article linked is a limited preview, and next month there will likely be better drivers and more extensive testing, so this could all change drastically, but that’s not likely — still, although the 295 may not be a huge step forward, it may be a better card for certain games or setups, so wait until the full verdict is in before spending all your Hannukah money.
Last week the Inquirer asserted that NVIDIA had knowingly put faulty moble GPUs into the new MacBook Pros — a serious allegation. The 9600M the Inquirer’s well-informed friends examined had the same high-lead solder that failed in so many other laptops. NVIDIA hit back today, saying that although they had promised a “new materials set,” what they meant was that the solder would be better, if not a different compound.
So the new solder bumps are high-lead but are just “more robust” and hopefully won’t fail quite so easily. Well, we will soon find out as MBPs begin to drop like flies… or not.

In what has become pretty much a standard move by graphics card makers, NVIDIA has revealed that its new fastest card will be… two of its old fastest cards glued together. It should be said that this is far from an ineffective approach: the 9800GX2 annihilated everything when it came out last year and the 4870X2 is the king of the hill right now on the price/performance bit. The GTX295 will probably cost… eh, I’m going to say $600 at the start, which is pretty reasonable for two 55nm GPUs, 480 stream processors, and nearly two gigs of high-speed DDR3 RAM.
My only concern is that the GTX295 looks so much like an ice cream sandwich that someone might chip a tooth one of these days. Probably at CES in January, when we’ll see this thing.

AMD announced recently that they are releasing the next version of their Catalyst driver, 8.12. It’s currently available for download from their site. The new version of the driver includes speed increases for some of the most popular games, along with improved video transcoding and filters.
On the other side of things, Nvidia’s new 180.84 beta drivers have been released in response to issues with GTA IV performance, and while some users are reporting up to an up to 10 FPS frame rate improvement, most are reporting no change at all.
In some cases, users have been reporting that the frame rate has actually even dropped, or that the new drivers have decreased stability.
Given the fact that the drivers are still very much in beta, it’s probably best to skip them for now.
[via Tom's Hardware]
This is exactly what I feared might happen when I heard Apple was moving to a full NVIDIA solution, complete with the faulty parts that caused so many other mobile setups to croak.
A very thorough article at the Inquirer, based on analysis of a new MacBook Pro teardown by parties who wish to remain anonymous, shows that the solder bumps used in at least their test MBP are in fact the infamous high-lead solder that overheated and cracked without fail. An NVIDIA spokesperson has stated that the 9600s in MBPs use the new eutectic solder, but the tests show otherwise. There are a number of explanations for the bad solder being in the new 9600s, but none of them are good for NVIDIA or Apple. There’s no way to tell if your MBP has the bad solder, but if it starts overheating and freaking out like crazy, be assured it isn’t your fault.

The Achilles heal of Intel Atom powered netbooks/nettops is that the graphic power sucks. Hopefully, that will change with an on-motherboard GeForce GPU 9400M. That graphics chip is the same found in Apple’s latest MacBooks and should help improve the lackluster Intel Atom’s graphic performance.
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