Just like clockwork more companies are announcing its plans for a 3D TV stations. ESPN’s plans were just announced and now we hear that Discovery, IMAX, and Sony have form a joint venture to develop a 3D station.
Imax
by Matt Burns on January 5, 2010
by Matt Burns on September 4, 2009
Kiddies, you must go to your local IMAX theater and see Star Trek during its two week re-run. Even if you saw it the first time around on a standard screen. Trust me, it’s so worth it on an IMAX screen. Click through for a list of the participating IMAX screens. Read More
by Matt Burns on September 2, 2009
Did you see Star Trek. You had to see Star Trek. It was tits. But if you missed it the first time around or you need something to do for your anniversary, JJ Abrams’ Star Trek will be re-released in 85 IMAX theaters this Friday. Read More
by Matt Burns on May 22, 2009
Did you know that not all IMAX screens are the same size? I had no idea. It seems that in order to expand its market, the company has installed smaller screens in some theaters. Actor/comedian Aziz Ansari (Observe and Report) didn’t like that his local theater has what’s now dubbed LIEMAX by some.
Wired talked to the CEO of IMAX and found that it’s true, not all IMAX screens are the same size. Traditionally, an IMAX screen was around 72-feet, but the company compromised in order to install more systems in more markets. According to the CEO though, it’s not just the screen that makes an IMAX special.
by Matt Burns on May 11, 2009
Didja catch Star Trek last weekend? Some people did ’cause the movie brought in an estimated $72.5 million. Anyway, one of Joel Johnson’s friends just so happens to be an IMAX engineer and offers up an explanation on why the new Star Trek isn’t a real IMAX film dispite being shown on IMAX screens. She goes into a bit more detail than “it isn’t IMAX ’cause it’s not film on IMAX.”
by Peter Ha on January 24, 2009
Just a heads up to the folks out in the crowd that “The Dark Knight” is back in theaters starting yesterday. Heh. If you didn’t get a chance to see it in IMAX when it came out last year then now’s your chance. Don’t let it pass you by, again.
by Peter Ha on October 1, 2008
The Bay, that’s how we’re going to refer to Michael Bay from here on out, has announced that a handful of sequences from Transformers 2 will be shot with IMAX cameras. However, the rest of the movie will be re-mastered for IMAX, but those scenes will be seen in traditional letterbox. When the IMAX sequences come up the picture will fill the entire screen. The movie coming to IMAX is old news, but scenes being shot with IMAX cameras is new, in case you were wondering.
“The extraordinary level of detail and intensity captured by the IMAX camera creates many exciting possibilities for us with this film,” said Michael Bay, the film’s director. “IMAX’s all-encompassing format will take this story to a new level, and I am once again very excited to share The IMAX Experience with Transformers fans around the world.”
OMFG, Megan Fox in IMAX, OMFG!!! Mark your calendars for June 26, folks.
by Peter Ha on September 11, 2008
Warner Bros. have their eyes set on swooping up some Oscars this year with the “Dark Knight”, so they’ve announced that Christopher Nolan’s epic sequel in the Dark Knight series will return to IMAX theaters in January to remind voters of how awesome the movie was. There was no mention of re-releasing the film in regular theaters, though.
Of course, WB just wants to ’strike while the iron is hot’ and make some loot. It’s also safe to say that they’re gunning for “Titanic” as the highest grossing film of all time, which made $1.84 billion in its reign of tyranny. Thus far the “Dark Knight” has raked in $512 million domestically, $440 million internationally, and over $55 million from IMAX screenings.
Who’s going back to see it in IMAX? I’ve seen it twice in IMAX (three times total) and will definitely go back in January.
by Matt Burns on August 15, 2008
National Geographic is bringing a collection of extreme sport clips shot entirelly on IMAX to Blu-ray. The film showcases snowboard, windsurfing, and rock climbing, all shot on high-def’s granddaddy. Blu-ray is the absolutely, perfect medium to showcase IMAX’s 70 mm stock, but how about World’s Wackiest Police Takedowns or When Animals Take Revenge instead of lame extreme sports. Nether the less, ’Extreme’ is hitting shelves early November at a MSRP of $28.95.
by Nicholas Deleon on July 19, 2008
Popular Mechanics has about 20 seconds of non-trailer footage of The Dark Knight wherein the director, Christopher Nolan, explains his decision to film certain parts of the movie using IMAX cameras. Of course, the video itself isn’t embedable, but a quick trip to YouTube fixed that problem. Thanks, Popular Mechanics!
Possibly even better, the second, most recent trailer in Lego form.
by Peter Ha on March 11, 2008
Isn’t OMSI cool looking?
IMAX theaters are set to rid themselves of 70mm film and replace it with TI’s fancy DLP Cinema digital movie files for 2D and 3D movies. So I guess those cool viewing bays with the film going around are now obsolete, which is kind of sad because that was neat to look at while waiting on line. At least it was at the OMSI in Portland. But the DLP cinema projectors will surely do a bang up job. IMAX Co-Chairmen and Co-CEOs Richard L. Gelfond and Bradley J. Wechsler went ahead and said,
“We’ve evaluated competing cinema projection technology and found DLP Cinema to be the ideal match for IMAX.”
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